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Texas film legacy

Azalea Pictures (Larry Buchanan)

Larry Buchanan's Dallas label, which made low-budget color features such as Mars Needs Women and Zontar, the Thing from Venus for American International Pictures' television packages. The LA Times called him one of the first makers of feature films specifically for television.

Dallas · Dormant: Larry Buchanan's Dallas production label for American International Pictures' TV packages; inactive after the 1960s run (Buchanan died in 2004)

The story

Larry Buchanan was born Marcus Larry Seale Jr. in Texas and orphaned in infancy. He grew up in a Dallas orphans' home, where he learned to love movies in the home's theater. A trip to Hollywood got him a job in 20th Century Fox's prop department. The studio gave him a new name and some small acting parts. He worked on films in the Army Signal Corps during World War II and briefly in East Coast television, then came home to Texas to work as an independent filmmaker. One of his first features, Grubstake, was finished in 1952 for $17,000.

In 1963 Buchanan made Free, White and 21, which the Los Angeles Times described as one of the first blaxploitation films and which earned good money. American International Pictures then asked him for 'cheap, fast color pictures' for its direct-to-television and overseas distribution, and Buchanan delivered about a dozen and a half. They included The Eye Creatures, Zontar, the Thing from Venus, In the Year 2889, It's Alive!, Curse of the Swamp Creature and Mars Needs Women, starring Tommy Kirk and Yvonne Craig. The Texas Film Commission's records credit Mars Needs Women to Azalea Pictures, shot in Dallas, Richardson and Houston. They credit Curse of the Swamp Creature to the same company, shot in Dallas and the East Texas town of Uncertain. Buchanan wrote, directed, produced and edited most of his films himself and called the method 'guerrilla filmmaking.'

Critics savaged the results, but the Times reported that every one of his films recouped its modest cost and most turned a profit. The paper called him one of the first makers of feature films specifically for television. In Texas he also made The Trial of Lee Harvey Oswald (1964), a docudrama imagining the trial that never happened, and later A Bullet for Pretty Boy (1970), shot around Dallas with Fabian.

After the AIP years Buchanan kept making low-budget pictures, including biopics of Howard Hughes and Marilyn Monroe, for well under $1 million each into the late 1980s. He titled his 1996 autobiography It Came From Hunger! Tales of a Cinema Schlockmeister. He died in Tucson in December 2004 at 81.

Productions

9 titles
YearTitleKind
1967Mars Needs WomenTV feature for AIP (shot in Dallas, Houston and Richardson; Azalea Pictures per TFC) ↗︎
1967Curse of the Swamp CreatureTV feature for AIP (shot in Dallas and Uncertain, Texas; Azalea Pictures per TFC) ↗︎
—Zontar, the Thing from VenusTV feature for AIP ↗︎
—The Eye CreaturesTV feature for AIP ↗︎
—In the Year 2889TV feature for AIP ↗︎
—It's Alive!TV feature for AIP ↗︎
1963Free, White and 21feature film (Buchanan; preceded the AIP deal) ↗︎
1964The Trial of Lee Harvey Oswalddocudrama (Buchanan) ↗︎
1970A Bullet for Pretty Boyfeature film (Buchanan, AIP; shot around Dallas) ↗︎

People

NameRoleYears
Larry Buchananwriter, director, producer and editor; born Marcus Larry Seale Jr. in Texas and raised in a Dallas orphans' home1950s-1980s ↗︎
Tommy Kirkstar, Mars Needs Women1967 ↗︎
Yvonne Craigstar, Mars Needs Women1967 ↗︎

Offices

CityWhereYears
DallasDallas-based independent production; films shot in Dallas, Richardson, Houston and Uncertain1960s ↗︎

By the numbers

The LA Times reported that all of Buchanan's films recouped their costs and most made a profit; he made one of his earliest features, Grubstake (1952), for $17,000. ↗︎
After the success of Free, White and 21 (1963), American International Pictures asked him for 'cheap, fast color pictures,' and he delivered another dozen and a half for AIP's TV and overseas distribution. ↗︎

What it gave Texas

The LA Times called Buchanan one of the first makers of feature films specifically for television. ↗︎
His films, such as Mars Needs Women, became cult favorites; Buchanan titled his autobiography 'It Came From Hunger! Tales of a Cinema Schlockmeister.' ↗︎
The Texas Film Commission's filmography credits Azalea Pictures with Mars Needs Women and Curse of the Swamp Creature, shot in Dallas, Richardson, Houston and Uncertain, Texas. ↗︎
How it ended
No source documents a formal end. The label's output was tied to Buchanan's 1960s work for AIP's television packages; he went on making films under other banners into the late 1980s and died in 2004.
What came after
Buchanan continued directing (A Bullet for Pretty Boy, 1970; Hughes and Harlow: Angels in Hell, 1977; Down on Us, 1984) and published an autobiography in 1996.
Sources
  1. Larry Buchanan, 81; Directed Classics of Bad Moviemaking Los Angeles Times 2004-12-13
  2. Film and Television Projects Made in Texas (1910-2025) Texas Film Commission, Office of the Governor 2025

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