Flix Brewhouse

Flix Brewhouse put a brewery inside a first-run movie theater. The first one opened in Round Rock, Texas, on June 29, 2011, with six stadium-seat auditoriums that Cinema Treasures says were set up as dining rooms. They had digital projection, curved wall-to-wall screens, high-back chairs and a sliding "Easy Glider" table at each seat. The building was designed by JKR Partners of Philadelphia. Cinema Treasures credits Galaxy Theatres with opening it, and the chain's early descriptions called it "Flix Brewhouse by Galaxy." The Round Rock site later grew to nine screens and 850 seats. Flix still calls it the flagship and the birthplace of "America's Cinema Brewery," and describes itself as the only first-run cinema brewery in the world.

Three years passed before a second Flix opened in Urbandale, outside Des Moines, Iowa, on December 17, 2014, and a third in a former Hobby Lobby store in Carmel, Indiana, on April 30, 2015. Albuquerque followed in 2016, Madison, Wisconsin, in 2018 and El Paso in 2019, along with a North Texas Flix in Frisco/Little Elm. San Antonio opened in February 2020, weeks before the COVID-19 pandemic. A finished Oklahoma City theater waited until September 2, 2020, to open. On November 17, 2020, Flix closed all of its theaters again, and some did not reopen until late 2021. Mansfield, delayed by more than two years, opened in September 2023.

Each location brews its own beer with a local brewer, and Flix says its beers have won medals at the Great American Beer Festival. Flix is designed primarily for guests 17 and older, and the house rule is "You talk, you text, you leave." In February 2026 Flix took over former Alamo Drafthouse franchise theaters in Texas. The Katy theater reopened as a Flix on February 20, 2026, and Cinema Treasures now lists the two former El Paso Alamos as Flix theaters. Cinema Treasures listed 14 Flix theaters as open in October 2026.