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Double Toasted

It descends from The Reel Deal, a weekly Austin cable-access movie show Coleman ran for 10 years, and from Spill.com, the animated review site that followed it.

Austin · 2014– · active
/legacy/media/double-toasted/ ↗︎ · Archived copy ↗︎

The story

Double Toasted grew out of two earlier Austin movie-review shows led by Korey Coleman. The first was The Reel Deal, a weekly Austin cable-access show that Coleman started with a friend as a way to see free movies. It ran for 10 years, aired live in front of a studio audience, and settled on a regular panel of Coleman, Martin Thomas, C. Robert Cargill and Chris Cox. After Coleman ended it, he made animated versions of the reviews for YouTube, and MIVA, a marketing services company, offered to finance them as Spill.com. The Austin Chronicle reported in March 2008 that Spill had drawn 1 million page views and 270,000 unique visitors the previous December. Because MIVA owned the animated characters' names and likenesses, everyone but Coleman used a pseudonym.

Double Toasted's own history says it began after the owners of Coleman's former website shut it down. Encouraged by Thomas and Brian Brushwood, Coleman launched a Kickstarter with a $30,000 goal, which the campaign met by the end of the month, and work on DoubleToasted.com began right away. By September 2014 the site was running a weekly schedule of live shows, The Sunday Service, The Casual Call In Show, The Weekly Roast and Toast and The Movie Review Extravaganza, along with written and audio reviews, subscriber-only video and a monthly free stream. The first shows were filmed in a bedroom; as the audience grew, the team added cast members and a studio. Thomas's site biography counts about 20 years of co-hosting with Coleman, from Access TV's The Reel Deal to Spill.com to Double Toasted.

In 2018 the Austin Chronicle described Thomas as co-host of "the award-winning Double Toasted film podcast," and in 2020 it called Thomas and Coleman "Best of Austin"-nominated critics and "Austin's Siskel and Ebert." The site is still active, with free and paid All Access memberships, a Patreon and a YouTube channel.

Known for

Coleman started Double Toasted with a Kickstarter campaign after the owners of his previous website shut it down. ↗︎
By September 2014 the site ran a weekly schedule of live shows, including The Sunday Service, The Weekly Roast and Toast and The Movie Review Extravaganza, with subscriber-only video. ↗︎
In 2020 the Austin Chronicle called Thomas and Coleman "Best of Austin"-nominated critics and "Austin's Siskel and Ebert." ↗︎

People

NameRoleYears
Korey Colemanowner, creator, host2014- ↗︎
Martin Thomasco-host2014- ↗︎
Oswald "Oz" Greeneco-host, What Up Son?!n.d. ↗︎
Sources
  1. Animated Opinions: Korey Coleman and company deal out critique on Spill.com (archived) The Austin Chronicle 2008-03-21
  2. About Double Toasted n.d.
  3. Double Toasted (homepage) Double Toasted n.d.
  4. Home — Double Toasted (archived) Double Toasted / Internet Archive 2014-09-14
  5. Star Wars Memories The Austin Chronicle 2018-05-03
  6. The Paper Street Podcast Gives a Voice to the Indie Film Industry The Austin Chronicle 2020-05-21

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