Rebeller

Rebeller was a website and film label that Cinestate, the Dallas studio run by producer Dallas Sonnier, launched in December 2019. In a December 2019 report for The Ringer, which placed Cinestate in a two-story brick building in Old East Dallas, Scott Tobias described Rebeller as the company's branch for genre films outside horror, a category Cinestate called "outlaw cinema." The label's first film was to be Run Hide Fight, a school-shooting thriller shot partly in Red Oak. The website, rebellermedia.com, was edited by Sonny Bunch, a Washington Post culture columnist who had written for conservative outlets, and its aggregation section was modeled on the Drudge Report.

Planned contributors included critics Sheila O'Malley and Abbey Bender and filmmakers S. Craig Zahler and Fred Raskin. Launch-day features included a two-part piece by Fred Williamson and a piece by Sonnier on producing Stone Cold Steve Austin movies. By February 2020 the homepage carried Bunch's essay "What is Outlaw Cinema?", a Joe Bob Briggs column, links to trade stories, a "Rebeller Movie of the Week" picked by Bunch, a podcast he hosted with Alyssa Rosenberg and Peter Suderman, and a paid "Rebeller+" membership. By June 2020 it was promoting its first book, Natasha Tynes's They Called Me Wyatt, which a previous publisher had dropped.

In May 2020 the Austin Chronicle wrote that Rebeller had drawn more criticism than any other Cinestate venture, for positions critics saw as needlessly confrontational toward political correctness.

After The Daily Beast's June 2020 report on producer Adam Donaghey and Cinestate, Briggs said he would resign from both Fangoria and Rebeller, citing Cinestate's "failure to come clean about everything," the Dallas Observer reported. Archived captures of the site's homepage carry content through June 2020. Run Hide Fight was released in January 2021 by The Daily Wire and Bonfire Legend, which the Dallas Observer identified as formerly Cinestate.